Today in developing nations, 500 million smallholder farmers do not have access to the simple services that would help them to improve their lives such as having access to digital identity, opening a bank account and securely transacting theirs produces in a trustworthy environment. AgUnity is a digital platform that creates a secure and auditable transaction framework for the 500 million farmers (the AgUnity demand-side) in developing countries and the organisations that interact with them (the AgUnity supply-side). It’s a dedicated smartphone device and operating system, which offers farmers access to the services they need and a platform for organisations to supply those services.
For example, after partnering with organisations such as bank and insurance companies, AgUnity integrates the partner solution into the AgUnity platform and together with the partner, supplies the AgUnity smartphone device to the targeted farmers at scale.
AgUnity is banking the unbanked.
Using the AgUnity smartphone, farmers benefit from functionalities that are specifically relevant to them and their remote communities including:
Organisations use AgUnity to leverage:
Like any other platform, we focus on both our supply-side, supplying and offering services and our demand-side, demanding and needing those services.
500 million farmers and fisherfolk around the world lack safe and auditable transaction tools due to poor access to Digital identity and Financial inclusion.
Digital identity is an identification that is verified and authenticated to a high degree of assurance over digital channels.Financial inclusion means having access to and using one or more formal financial services (Credit, Savings, Insurance, Payments)
It is one of the major reasons why so many farmers are still living in poverty today. AgUnity will be used by millions of farmers and their communities across the globe.
Our supply-side is engaged and ready to act. Studies show that the developing nation’s economic inclusion actors struggle to reach the poor and remote communities due to systemic problems and expensive rollout costs. AgUnity provides a new cost-effective distribution channel as well as a powerful communication and supports medium into the remote communities.
As a scalable platform and super-app, AgUnity is extremely sticky, and the more people use AgUnity, the stickier it becomes. The more features we add to AgUnity the more relevant it is for farmers and remote communities to use it. This new super-app model has already been proven with many hyper-growth companies such as Wechat, or Grab.
The AgUnity platform has many different revenue streams mostly via fee programs that apply to our Supply-side.
We have run several supply-side partner organisation projects in the past and are currently running important partner projects:
Partnered with Expo Live 2020 and a local organisation (non-disclosed) in Papua New Guinea, we are supplying the AgUnity smartphone device to 100 farmers and 20 program officers before rollout, with potential impact on approx. 60,000 smallholder farmers.
We have a supply-side project pipeline ready to roll out for more than 1 million farmers.
AgUnity is currently negotiating supply-side partnerships with banks in the Pacific region as well as commodity buyers in Southeast Asia. And we currently have active partners such as:
and a lot more to be announced. Stay tuned and revisit our blog for the latest announcements.
We have so much supply-side demand all around the world. Based on our current and projected partner integration roadmap for the next 5 years, we have estimated our direct demand-side Total Addressable Market (TAM) at 28.5 Million farmers, But we know that our real demand-side market is the worldwide 500 million smallholder farmers that to date, do not have the ability to transact and trade in a safe and traceable environment.
Each farmers transacting on average 3 times a day, at $0.10AUD per transaction, representing a potential $150 million AUD profit a day.
"Investment in AgUnity is an investment you will forever be proud of. We will work our guts out to distribute our solution at scale and make it a highly profitable venture, but it’s first and foremost a way of saying I care about the future and want to contribute to making it better." Angus Keck, COO at AgUnity.
AgUnity Pty. Ltd is conducting a Crowd-Sourced Funding (CSF) via Equitise (https://www.agunity.com/invest). This document is not intended to, and does not, constitute an offer or invitation of securities in any place outside Australia where it would not be lawful to make such an offer or invitation. It is the responsibility of the Investor to ensure compliance with all laws of any country outside Australia relevant to any investment in the Company. The distribution of this document outside Australia may be restricted by law and any person who comes into possession of this document outside Australia should seek advice on and observe any such restrictions. The failure to comply with such restrictions may constitute a violation of securities law in those jurisdictions.
Like any investment, Crowd-Sourced Funding (CSF) is risky. Investors may lose their money and the business may not achieve its objectives. You should consider the CSF offer document and the general CSF risk warning (https://equitise.com/warning-statement-au) contained in the offer document in deciding whether to apply under the offer.